How can we make MyData principles a reality?

My Own Background in the Fight for Data Privacy

Ways to bring about change

  1. Government legislation
  2. Persuading the big actors like Facebook and Google
  3. Change from the ground up
  • Requiring that every company that handles data make all that data available in an easily understandable way and let the user be able to edit or delete this data themselves.
  • Requiring that every company that handles data provides an API that gives access to all the data subjects’ data as well as observed data, and gives this access LIVE.

Bringing about change from the ground up by the data operators

How can data operators become more successful?

  • Some operators feel it is important to store data on your own hardware. Similarly, some feel it has to be stored on a decentralized blockchain controlled system where no one has access to. For that reason some of the data operators spent their resources on building storage technology rather than acquiring users.
  • For some, the focus is on ensuring a basic income from the sale of our own data. For that reason some spent their resources on building a marketplace, rather than acquiring users.
  • Some seem to have focused only on raising money via an ICO, with a concept, data privacy, that many ICO investors cared about. But as soon as they had raised their money, they spent very little on furthering the MyData principles and rather took that money for their own private pleasures.
  • Who has my data?
  • What data they have? and
  • How do they use it?
  • A dashboard showing me every company that has my data, and giving me the possibility to edit this data or to revoke permission.
  • an API that allows me to give consent to transfer data to another data controller. Basically, the same as Facebook already provides with the public API, but for potentially ALL the data they store about me.

Success principles for data operators

  • Raise money
  • Use the legal rights of GDPR,
  • Focus on getting users and data
  • Make it super simple for users
  • Achieve virality
  • Piggyback on companies
  • Focus on consumption data

Raise money

Use the legal rights of GDPR

  • You can let the user input data but this data is less than 1% of what you could get from companies like Facebook, Google and Amazon.
  • I myself have a user database of over 20 million users in my company. All these users have taken several tests, so the data is interesting and can be monetized; but nothing compared to the data that the big guys have.
  • Also, focusing on getting data via the publicly available API is not enough, because the most interesting data is currently not available via that API.
  • That means that we have to focus on demanding data on behalf of the user via Art. 15 (data request) and Art. 20 (data portability) GDPR.

Focus on getting users and data

Make it super simple for users

Achieve virality

Piggyback on companies

  • for existing users of the company, or
  • for new users the company wants to attract.

Focus on consumption data

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Ethical Investment, Blockchain, Taxation, Conscious Capitalism. Ethical Capital

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Eike B. Post, PhD

Eike B. Post, PhD

Ethical Investment, Blockchain, Taxation, Conscious Capitalism. Ethical Capital

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